On The Flipside
Animated gif – used in EDM invitations and various media
The responsive user generated content digital experience
The mobile site
EDM instructional invitation to joint the initiative
The the ambient, guerrilla campaign that never was! :(
Although the client loved the direction of the ambient, guerrilla campaign and it’s potential reach directly to their target market, due to the Brisbane City Councils tough stance on street art, the ambient, guerrilla campaign had to be abandoned.
Through a mix of ‘street art’ style placements around the in city and outer suburbs, on public transport and in school bathrooms, the campaign was intended to draw the curiosity of youth and adults alike.
Social media advertising – Tax time donation campaign
Some kind words from the director of YAC http://www.yac.net.au/
-
Role Creative, Art Direction & Design
-
For The Youth Advocacy Centre
Up Next: